✦Use cases / Freelancers / Social content packages

One recording, a month of posts.

Sell clients a package: the main video plus vertical, square and landscape cuts, each captioned and branded.

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Made forFreelance social producersVideo editorsContent creatorsFreelance marketersUGC creators

Clients want a month of content from one shoot.

Selling a package means turning one recording into many clips across platforms, each sized and captioned correctly. That’s where the hours go.

What you'll make

Vertical clips

For TikTok, Reels and Shorts.

Square posts

For LinkedIn and Instagram Feed.

Landscape cuts

For YouTube and X.

How Shotbox helps

Every tool for the job, in one app.

16:9
1:1
9:16
Exporting · 3.1× real time
Export →

Every platform from one edit

Change the canvas and the layout adapts. Side by side becomes a stack for vertical.

  • TikTok, Reels, Shorts, LinkedIn, X, Instagram
  • Fill or letterbox
  • Screen size control
turns a week of reports into one screen
TRANSCRIPT

Hi, I'm going to show you how the new dashboard actually, let me start again. The new dashboard turns a week of reports into one screen.

Let's start at the top, with the revenue chart.

Captions & transcript →

Bold captions on every clip

Choose a caption style per platform, or the client’s brand look.

  • Seventeen styles plus brand
  • Per-word emphasis
  • Drag to place
KeepPop outCut out
Camera cut-out →

Creator over the content

Cut out the presenter or pop them out of the frame for a scroll-stopping look.

  • Cut out or pop out
  • Thirteen layouts
  • On-device
Northwind
Size
Opacity
Brand kit →

The client’s logo on every post

Watermark every clip with the client’s logo, sized by area.

  • Corner, size, opacity
  • Brand titles
  • One file per client
MediaAudioTitlesTransitionsLayouts
OPENER
Sam RiveraProduct lead
LOOK HERE
NEON
Studio editor →

Hooks and endings

Open each clip with a bold callout and close with an end card.

  • Twenty title designs
  • Seventeen transitions
  • Music lanes
ZOOM OVER TIME clicks
Auto zoom & cursor →

Readable on a phone

Zooms make UI readable on a small screen, automatically.

  • Follows clicks
  • Adjustable level
  • Smooth cursor
TRANSCRIPT

Hi, I'm going to show you how the new dashboard actually, let me start again. The new dashboard turns a week of reports into one screen.

Let's start at the top, with the revenue chart. Click it to see every plan.

DeleteKeep only thisRestore
Captions & transcript →

Find the best moments

Read the transcript to find the strongest lines, then Keep only this to cut a clip around them.

  • Keep only this
  • Restore cut words
  • Captions follow the cut
Recommended setup

Start with these settings.

CanvasTikTok — 9:16, Instagram Feed — 1:1, LinkedIn — 1:1
Camera layoutStacked or Camera focus
Camera backgroundPop out
Caption styleBold, Impact or the client’s Brand
TitlesBold callout hook, Brand end card
ExportMP4 at 100% per canvas
Tips

Tips for better results.

  1. Batch the canvases

    Finish each clip in vertical, then use Save As for the square version and export again.

  2. Same caption style per client

    Use the Brand caption look so every clip in the package matches.

  3. Hook every clip

    Start each clip with a Bold callout title stating what the viewer will learn.

  4. Logo on every post

    Turn on the watermark in the client’s kit and it’s on everything.

How it works

Three steps, one app.

Everything runs on your Mac, and nothing is uploaded on the way.

  1. 1

    Record once

    One long recording to cut from.

    Screen recorder →
  2. 2

    Cut with captions

    Bold, timed captions on every clip.

    Captions & transcript →
  3. 3

    Export each canvas

    Layouts adapt to each shape.

    Export →
An example

A 12-post package

  1. Record

    One 20-minute session with the client on camera.

  2. Cut

    Twelve moments, each in its own project.

  3. Style

    Vertical canvas, brand captions, logo watermark, bold callout hook.

  4. Deliver

    Twelve 9:16 clips plus square versions for LinkedIn.

Questions
Can I reuse a styled clip?

Yes. Use Save As to keep a copy of the project, then swap the footage.

Is client work included?

Yes, in every subscription.

Will the client’s logo be on everything?

Yes, if their brand kit has watermarking on.

Features you'll use
ExportMP4, HEVC, ProRes or GIF, 16:9 to 9:16Learn more →Captions & transcriptCaptions on-device; edit by deleting textLearn more →Camera cut-outRemove the background behind youLearn more →
More in Freelancers:Client product demosStartup launch videosCourse productionFast revisions
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